Design of summer areas for cafes and restaurants – photos of the most outstanding examples. “How I opened a cocktail bar in Thailand

What could be more pleasant than sitting on a nice summer day in a cozy street cafe? The sun's rays gently warm you, the wind gently blows through your hair, and you are holding a cup of aromatic freshly brewed coffee in your hands. Beauty!

But for some reason, not every coffee shop makes you want to sit down and enjoy your favorite drink. What determines the attractiveness of a particular street establishment in the eyes of a potential client?

Of course, first of all, from the design! This, figuratively speaking, business card. The quality of the food and drinks served comes only later, but first you should like the appearance.

In the presented photo gallery you can see many attractive ideas for decorating a street cafe.

Enjoy watching, dear friends!

First of all, when decorating the interior, you should pay attention to tent structures and furniture.

At the peak of popularity is furniture made of wood, metal and rattan (or its imitation). These materials are resistant to sunlight and sudden changes in humidity, and they also have an attractive appearance and stylish execution.

There are many requirements for the quality of awning structures: they must let in daylight, but at the same time, block direct sunlight and not create a “greenhouse effect”.

The basis of such a structure is a frame. It is made of plastic, metal, aluminum or wood. The fabric is made from polymer materials that can withstand sufficient breaking load.

The main lighting of the cafe area should correspond general style and be safe to use. The lighting solution can be electric or combined, using candles, kerosene lamps, gas lanterns and flashlights.

The design of a street cafe space should be as individual as possible. The design style of the cafe can be absolutely anything: modern, historical, fairy-tale, fantasy.

There is one caveat - the chosen direction must correspond to the surrounding city or rural landscape. The photo in the selection shows some design options.

The use of projection design is at the height of fashion. In short: several projectors are installed, which are controlled from a computer using a special program. And hundreds of different projections of images are reflected on the floor and ceiling of the site.

Enchanting visions fascinate, attract glances and, accordingly, new visitors.

A popular design direction for outdoor establishments is marine design. It is mainly used in beer or fish establishments. The paraphernalia of sea voyages and long-distance travels cannot leave even a completely “couch-friendly” person indifferent.

Nets, steering wheels, aquariums mysteriously illuminated in the twilight, yards and sails - as if pages of books about adventures, treasures and pirates read in childhood have come to life.

The interior in the style of a Viennese cafe attracts attention with its airiness, full of sun and light. Light tablecloths for small round tables with a romantic bouquet in the middle, beautiful comfortable chairs - such an environment is ideal for a cup of coffee on a sunny summer day!

A selection of photos from this resource can serve as illustrations of many wonderful street cafe design ideas.

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. Beach bar is perfect option business for those entrepreneurs who are located in a resort town where the weather is warm and sunny all year round. Only in this case can you count on consistently high profits. Otherwise, the beach bar is a seasonal activity, only in summer period

. In other months, the bar can be converted, for example, into a store. Bar equipment from the OK-shop company and recommendations from experts will help everyone open their own bar on the beach. First of all, you need to find and rent best option premises for opening a bar. Typically the size of the room will depend on the specialty of the bar and financial condition entrepreneur. In addition, it is recommended to monitor the area to determine greatest number

potential clients and competitors. The best option would be to find and rent a space on a popular beach with a large number of daily visitors and a minimum number of similar competitor bars. This will allow you to achieve a stable level of profit. Once the premises have been rented, we move on to arranging them. Also on topic:

How to choose a suitable office?

First you need to understand the basic style and concept of the bar before you start decorating the interior of the room. Today it has become very fashionable to decorate bars or cafes in a certain theme, this allows you to attract a larger number of potential customers. Once the style of the bar has been chosen, we move on to arranging the room with furniture and accessories. The best option in this case would be to seek help from professional designers who will help you properly decorate the interior and choose the appropriate furniture to go with it.

In addition to furniture, you also need to take care of bar accessories and equipment that will help you prepare delicious drinks and snacks for them. In this case, you need to find a reliable supplier of bar equipment and accessories.

potential clients and competitors. The best option would be to find and rent a space on a popular beach with a large number of daily visitors and a minimum number of similar competitor bars. This will allow you to achieve a stable level of profit. Once the premises have been rented, we move on to arranging them. How to improve sawmill efficiency?

Personnel and advertising.

When the premises and accessories are ready, you need to take care of qualified personnel, which should consist of a professional bartender, waiters, cooks and cleaners. The level of profit will directly depend on the qualifications of the personnel, so this matter must be taken seriously and responsibly.

In our cities, during the warm season, you can find small cafes everywhere, especially in recreation areas for city residents. Whatever you say, in the summer heat it’s nice to drink cold drinks with good acquaintances and friends. Attendance at such an establishment is guaranteed in good weather. Many entrepreneurs grab hold of this business idea, but not everyone has the patience to implement it year after year.

  • Opening a summer cafe - where to start?
  • What documents are needed to open a summer cafe?
  • Optimal tax regime for a summer cafe
  • Required equipment and personnel
  • How much can you earn at a summer cafe?
  • The amount of starting capital for opening a summer cafe

The main disadvantage of this idea of ​​opening your own summer cafe on a city beach is its seasonality. Obviously, it will only be able to work for a few months a year, and the influx of visitors will only be in good weather. Precipitation or strong winds will already force clients to look for a cozy place to relax. But on warm days, when the establishment can receive guests until late in the evening, revenue can amount to 100 thousand rubles. It is for the sake of such income that it is worth starting such a business.

Opening a summer cafe - where to start?

We have already written that the profit of any restaurant depends on its successful location. The opening of a summer seasonal cafe is no exception. The more people pass through, the more revenue the establishment makes. It is customary to open summer playgrounds not only on beaches. Parks and areas near entertainment centers, markets, train stations. Beer is rightfully considered the most popular product in a summer establishment. It can be sold as a franchise. If an entrepreneur decides to rely on this popular drink, then a summer cafe will not be allowed to open near a school or other facility associated with children.

What documents are needed to open a summer cafe?

The initial stage is the conclusion of a lease agreement. If land plot belongs to a commercial structure, the procedure is simplified. It will be more difficult for a businessman who has his eye on a “tidbit” place that is state-owned. Permission to build a temporary cafe there is issued by the local administration. An application and a project for the future structure are submitted there, with detailed description types of activities and group of goods sold. Local authorities review the documents and make a decision. A positive answer does not always coincide with the desired result. The authorities may, for example, reduce the area of ​​the site, or limit the types of activities.

To bring your idea to life as accurately as possible, you need to prepare a complete package of documents. It is based on a sketch and project. They must be agreed upon with the territorial department of architecture, with the committee for commodity market and landscaping. Simultaneously with the resolution of the issue at the mayor's office, permitting documents are issued at the sanitary and epidemiological station, Rospotrebnadzor, and fire supervision.

It is better to start paperwork in the fall. As a rule, their approval may take several months, and the businessman still needs to conclude contracts for the supply of equipment and select suppliers of goods. The establishment needs to be opened on time.

Optimal tax regime for a summer cafe

In some regions of the country, you can still write an application and work for UTII (since the amount and scope of this tax is controlled by local authorities). But, as a rule, businessmen who decide to open a summer cafe choose one of two options:

  • General tax regime (lots of paperwork and reports).
  • STS (simplified system), which gives you a choice in terms of calculating the amount of payments to the budget. This is either 6% of the difference between gross income and expenses, or 15% of revenue.

Another important point, which you should know about when going to the Federal Tax Service to register a company, is the choice of code according to the all-Russian classifier. There is a code for this activity OKVED 55.30.

If you are not going to sell alcoholic beverages, then you no need to obtain additional licenses and permits(except for the documents specified in this article).

Required equipment and personnel

After receiving all permits, you can begin purchasing equipment. You don't need a lot of money for this. According to experts who have dealt with organizing such a business, it will take about 200 thousand rubles to purchase everything necessary. This amount includes the cost of the tent, furniture, beer dispensing equipment and refrigerators. All this can be bought new or used in good condition.

Particular attention should be paid to choosing suppliers of food and drinks for the cafe. We advise you to pay attention to the option of opening a franchise business. Many beer producers are willing to enter into contracts for the supply of the drink during the season, and some of them even rent out equipment for free or at a very low price. favorable conditions. This will make opening an establishment easier, especially if it is a franchise. For this, the cafe owner must limit the range of drinks to only a certain brand.

All kinds of snacks are usually offered with beer. Their origin and quality must be confirmed by relevant documents. The manufacturer must provide certificates accompanying the list of products that will be offered as snacks. This list is approved by the SES.

In addition to beer, the assortment should include non-alcoholic drinks. Many entrepreneurs, especially in cafes on the beach, offer guests barbecue, which is popular in the summer. Salads made from fresh vegetables will come in handy with it. When purchasing them, you also need to take care of documents of origin.

To service the summer area, 5-6 people are usually enough: a bartender, waiters and a cleaning lady. All of them must have health certificates. To control turnover, you need to count the goods sold daily. This rule especially applies to beer. Bartenders often have a habit of underfilling patrons' portions. Not only the financial situation of the owner, but also the reputation of the establishment may suffer from this.

How much can you earn at a summer cafe?

Summer cafe on the beach often becomes the starting point in business for people who want to open a more serious establishment or franchise cafe. In a few seasons you can earn money for such an investment. On average, the profitability of a summer site is 90%, which makes it possible to realize future plans and expand.

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Weekly visits to expensive restaurants are out of reach for many people. Having fun, relaxing, drinking beer without risking your last savings is preferable for the average person. Ubiquitous minibars will always be popular, whether it's a beer garden, a sushi bar, or a karaoke bar. There is a lot of competition, but the income is still decent, and most importantly, stable. The question of how to open a small bar worries many aspiring entrepreneurs.

Preparing to open a business: choosing a concept and premises for a bar

To get started own business and to understand how to open a bar, for example, with karaoke, you need to decide on the general concept. This establishment is, first of all, a small establishment where they sell alcohol. The main menu of the small bar consists of snacks. The easiest way for “dummies” is to set up a mini-bar. This is beer and related products: small crackers, chips, fish. During the season, it is profitable to establish a summer establishment on the beach and other recreational areas. It’s worth thinking in advance about how to open your own outlet, because setting up a small beer joint is not interesting. If you manage to get the minibar style right, you can make a small establishment quite a popular holiday destination. After developing the concept, you need to estimate how much it costs to start a bar. Initial costs include (in rubles):

  • Repair and decoration of the premises - 600,000.
  • Purchase of a bar counter and other furniture – 400,000.
  • Purchase of food, alcohol – from 120,000.
  • Business registration, other organizational expenses – 100,000.

A beer bar can be established in any residential area of ​​the city. It is profitable to open a beer entertainment establishment in small residential areas of the city. Visitors will be here on holidays and weekdays. It is better to open a convenient establishment closer to the roadway, and not in the depths of the courtyards. Access to the minibar should be convenient. It is important to provide for long-term rental of a small space, only then attract designers and carry out advertising campaign. You need to prepare for frequent inspections by Rospotrebnadzor. This organization loves dummies in the beer business. An uninterrupted hot water supply and good ventilation must be installed in the room.

The bar must be located at least 100 meters away from schools and other social facilities.

Purchase of ready-made equipment and recruitment of personnel for the establishment

When purchasing equipment you will need step-by-step instruction– first of all, this is the purchase of a small bar counter, costing from $3,000. One wooden table and four small chairs will cost about $1,000. In addition to furniture, the purchase of the following equipment is necessary:

  • Refrigeration equipment (cabinets, small display cases, bar refrigerators, beer apparatus).
  • Bar equipment (coffee makers, coffee grinders, juicer, blender, mixer).
  • Dishes for clients, glass mugs, wine glasses, bar glasses.

To establish your own establishment, you need to competently approach the selection of personnel. Rude, intolerant employees will spoil the cozy atmosphere of the bar. To serve an establishment with 3-4 tables, you will need to hire two waiters and bartenders, for shift work, an administrator, a security guard, a cleaner and a dishwasher. True, in a small bar, one person can play the role of bartender, waiter, administrator and security guard - this is convenient, and hire another employee for cleaning and washing dishes.

It is very important to think through the control system - this small business Theft is common.

Sometimes minibars go under only because the staff pockets more than 50 percent of the establishment's revenue. For “dummies,” it is better to hire an experienced administrator or monitor the process yourself.

Starting a business from scratch: necessary documentation

The most profitable option for starting work is to find a small former catering space. Then you won’t have to collect a package of permits; the owner will have all the documents. All that remains is to re-issue the documents in accordance with the lease agreement. This is the best option for dummies, but you will have to open a business limited by the concept of the previous tenant. Before you start a bar from scratch, you need to fill out the necessary paperwork - a competent lawyer will tell you where to start. The beer bar can only open entity, a private individual cannot sell alcohol. Most often, the chosen form of organization is a society with limited liability. To register an LLC, the following documents are required:

  • Statement.
  • Charter of the company.
  • Founder's decision.
  • Receipt for payment of state duty.
  • A copy of the lease agreement.
  • Application for transition to the simplified tax system.

Before opening the establishment, you will need to obtain the necessary documents:

  • Permission from Rospotrebnadzor to open a bar in a rented place.
  • Permission from the fire inspectorate, for which fire protection must be provided.
  • SES permission. Inspection requirements include light levels, bar size, humidity, and room structure.
  • License to sell alcohol and cigarettes.
  • Patent.

To open a small establishment, you can receive Required documents within a month. If a business is opened from scratch, paperwork can take up to six months.

Risks when opening a drinking establishment and its payback

Enormous competition in the market - to open successful business, you need to think through the design of the room, create a cozy atmosphere. Customers must want to return. You can also start a business by developing a beer bar with karaoke or broadcasting sports matches. It is profitable and original to organize beer production at a bar. This is not an easy task, but the freshest beer will satisfy the most spoiled taste. One of the risks in operating a bar is the process of decline, turning into an ordinary drinking establishment that normal people will avoid. To eliminate this situation, regular marketing research of visitors’ preferences is required, the constant emergence of new products - cocktails and main dishes, live music in the bar, various promotional steps and small promotions. And basic face control is desirable. So, step-by-step instructions for opening a small bar business are as follows:

  • You need to start with a search suitable place, buying out a small space or concluding a lease agreement.
  • Obtaining the necessary documents to start activities.
  • Development of the concept of a small bar, purchase of appropriate equipment, furniture, dishes.
  • Personnel selection.
  • Opening and running a small advertising campaign.

The main stages cover everything you need, but additional costs will inevitably arise as the work progresses. Establishing a small establishment will cost 1-1.5 million rubles. In addition, 200-300 thousand are spent monthly on wages, advertising and other expenses. At first, a small bar will generate a daily income of around 20,000 rubles. Gradually the figure reaches 50,000 rubles. With successful development, the business pays off within a year, after which it goes net profit. For small establishments that operate only in the summer, for example, on the beach, the costs are lower and pay off faster. Such a business, in particular a bar, brings good profits to a purposeful and ambitious owner who has invested time, nerves and money in the idea. And the development of a small establishment in accordance with the tastes of visitors will increase monthly income.

Cafe by the sea is very profitable business. But, like any business, it will be profitable if done correctly. Of course, it is difficult to prescribe a pill that would cure all diseases, but I will try to outline the main points that you will have to face when organizing such a business.

First problem

Most complex problem The problem you have to solve is the problem of place. Very difficult to find a good place on the beach. Because everything is already occupied and there is nothing free anywhere. Therefore, a logical question arises: “How to look for a place on the beach?” There are three options.

The first is that in the month of March you go online and start searching on sites to see who is offering what. You can usually find something there. Some rent out an existing cafe, some just rent out a site. But, in that case, you will need to ask yourself the question, why are they renting out this place and not making money from it themselves?

The problem may be the location, or it may be the inability of the person renting it to run a business. In any case, this is a question you should consider.

The second option is to go directly to the beach and search there. There are people who distribute information about rentals not on the Internet, but at the local level.

If these two options turned out to be unproductive, then there is one more option, but it is unlikely that it will be more productive. Contact your local authorities to request a spot on the beach, in which case you will need to know which spot you want to rent.

After which your application will be considered general meeting and make a decision. But, in most cases, they refuse you because it has already been taken for a long time or they have some other excuse. That's why the best options the first two remain.

The second problem is the design.

The design is also complicated. If you do everything according to the law, then, unfortunately, you will not be able to work. First, you will need to register as a private entrepreneur, that is, open your own individual entrepreneur. Then, you will have a cafe, you will prepare dishes and serve them to clients, and this is already production activity, which acquires a bunch of requirements both for the premises and for production technologies.

If all your other documents are in order (registered as an individual entrepreneur, lease agreement, intended purpose of the land), then in most cases there will be difficulties with the SES and firefighters.

Of course, if you can comply with all the requirements imposed by the authorities state control activities of catering enterprises, then this is good. But if you can’t, that’s okay too. This is where the ability to negotiate comes into play. Therefore, develop your communication skills.

Then, if you want to sell alcohol, you will need a license, which is also issued for a reason. In order to get it, you need to have a premises of a certain area for which you will arrange it, and this immediately indicates the impossibility of selling alcohol by renting an ordinary summer area without premises. If you can somehow sell food on it, then nothing will work with alcohol.

This raises the question, what is better, to take a site or a ready-made cafe? In terms of decoration, it is better to take a ready-made cafe than a site, because in most cases, all the necessary documents will already be available. And you won’t have to spend money on registration.

But again, why can a ready-made cafe be rented out? Maybe because it's not profitable? Isn't it necessary to change something there in this case? What exactly needs to be changed? These are the disadvantages of this option.

If you can solve these two main problems, then you will already have 80% of your business organized. There remains another 20%, which relates mainly to the organization of production, that is, kitchen, service, advertising.